HVARC Quarterly Action Report

QUARTERLY ACTION REPORT
QUARTER 4, 2025
"Central Virginia's Premier Radio Club"
HVARC
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Join Central Virginia's premier amateur radio club today! HVARC is a modern, community-focused club that's rapidly growing.
Q4 Overview: Building Stronger Connections
The Hanover Virginia Amateur Radio Club focused on three strategic pillars this quarter, each designed to strengthen our community and advance the art and science of amateur radio. These initiatives represent our commitment to excellence and service.
Community Engagement
Through events and meetings that bring operators together
Emergency Preparedness
Through training and exercises that keep us ready
Education & Recruitment
Through word-of-mouth and strategic social media plans
HVARC has established itself as a cornerstone of amateur radio activity in Central Virginia. Our quarterly focus areas ensure that we continue to grow while maintaining the high standards of service, education, and community engagement that define our organization. Through strategic planning and dedicated volunteer efforts, we've created a vibrant community that welcomes newcomers while providing advanced opportunities for experienced operators.
Membership Growth: A Story of Success
HVARC's membership growth can be attributed to our welcoming atmosphere advertised through word of mouth, as well as the club's increased presence on social media platforms to recruit folks who may not be familiar with HVARC or amateur radio in general.
The Board of Directors observed a direct correlation with a significant increase in membership applications once social media initiatives were launched.
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106
Active Members
Total club membership as of December 2025
22
Q4 Applicants
New member applications this quarter
67
YTD Applicants
Total applications throughout 2025
100%
Retention Rate
Unprecedented member satisfaction and loyalty
Regional Appeal and Community Impact
Our notable 30% rate of members from outside of Hanover County displays our club's regional appeal, engaging events, and how HVARC fosters a strong community across Central Virginia. This geographic diversity strengthens our emergency communications capabilities and enriches our club culture with varied perspectives and experiences.
62%
Hanover County
Members residing in our home county
24%
Border Counties
Members from adjacent communities
14%
Regional Localities
Members from other Central Virginia areas
Digital Outreach: Reaching New Heights
112,000+ VIEWS
of HVARC content across all social platforms
HVARC's digital presence exploded in Q4 2025, with strategic content reaching audiences far beyond our local community. Our innovative approach to social media engagement has transformed how we connect with current members and attract new ones to amateur radio.
TikTok Dominance
82,000 total views in Q4 alone
3,000 likes across all content
1,000 profile views
171 comments
650 shares to other users
90% of engagement came from the "For You Page", demonstrating exceptional content performance in TikTok's algorithm.
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Facebook Engagement
30,000 total views across all Q4 posts
2,000 total engagements (likes, etc.)
102 new followers this quarter
80% of viewers were non-followers
Many new applicants discovered HVARC through targeted Facebook advertisements, proving the value of strategic paid social media campaigns.
We leveraged ongoing trends such as comedic AI-generated videos on TikTok to engage younger audiences. Given that TikTok has now become our largest viewed platform, it is reasonable to say this strategy was a tremendous success. 100,000+ views in a quarter is incredible for a small community organization like HVARC!
Website Growth and User Engagement
Our website saw significant growth during Q4 2025, with 1,400 total sessions and a noticeable spike in traffic during periods where social media initiatives were active. Of those 766 sessions, 438 were unique visitors, demonstrating strong new user acquisition.
1,400
Total HVARC.org Sessions
800
Unique HVARC.org Visitors
New Visitors
95% of unique visitors were first-time users
Returning Users
5% were returning visitors seeking additional information
Ad Impact
Strong correlation between social media campaigns and traffic spikes
Most Visited Pages
Join Page
Home Page
Events Page
Most Clicked Buttons
Apply Now (to join HVARC)
Visit our QRZ Page
View Upcoming Events
65%
Mobile
Smartphones & mobile devices
32%
Desktop
Traditional computers
3%
Tablets
iPad and similar devices
100%
Site Uptime
Because we use a reliable & redundant webhost, our site was online 100% of the time
The user experience data reveals important insights about how our community accesses information. The mobile-first trend in web traffic reflects broader internet usage patterns and validates our investment in responsive and modern, mobile-friendly web design.
Monthly Meetings: Education and Community
HVARC's monthly meetings serve as the cornerstone of our educational mission and community building efforts. Each meeting this quarter was held at the Atlee Branch Library and featured engaging presentations from club members on technical topics relevant to amateur radio operators of all skill levels.
1
October Meeting
Remote Radio Operation – Eric, W4MC delivered an exceptional presentation on remote radio operation. His comprehensive display included various radios and software packages capable of remote operation, the prerequisites for successful implementation, and a live demonstration of remote operations in action.
2
November Meeting
Automatic Packet Reporting System – Sean W4BKR, our Vice President, provided an in-depth presentation on APRS. The comprehensive talk covered the fascinating history of APRS, its various applications in emergency communications and everyday amateur radio activities, and practical demonstrations of the system in use.
3
December Meeting
Year-End Gathering – The December meeting served as a "year in review" style wrap-up for the year and included the announcement of HVARC’s officer election results for the 2026 term. All current officers were re-elected, with no major split in the vote. Members used the meeting to catch up and talk through the club’s direction—growth, goals, future activities, events, and upcoming initiatives—closing out the year on a collaborative note.
Capacity Challenge: This quarter’s meetings saw consistently high attendance, and the Board took notice. To better support our growing membership, we’ve reworked the meeting room layout and adjusted the furniture setup to make the space more comfortable and functional for everyone.
Fall Field Day: A Community Celebration
On November 8th, 2025, HVARC hosted its second ever field day event, and it exceeded all expectations. Over 40 members and guests stopped by throughout the day to participate in this celebration of amateur radio and community fellowship. The event showcased the versatility and excitement of amateur radio while providing hands-on opportunities for operators of all experience levels.
40+
Attendees
Members and guests participated
4.5
Satisfaction Rating
Average satisfaction score out of 5 stars
9/10
Likelihood of Returning
Average likelihood of attending another HVARC sponsored event
01:00
YouTube
HVARC Fall Field Day 2025 B-Roll
Radio Operations
HF stations for long-distance contacts
VHF/UHF stations for local and regional communications
Hands-on operating opportunities for all visitors
Equipment demonstrations and technical discussions
Community Fellowship
Burgers and hot dogs grilled on-site
Smoked mac and cheese
Lots of cupcakes
Fresh cookies and brownies
The success of this event was made possible by the generous contributions of our members. Special recognition goes to Doug N4HDF for bringing and grilling the burgers and hot dogs, Sean W4BKR for the fantastic smoked mac and cheese, Bob W4RTH for providing drinks, Wayne and Michael Buchan WB4UPM and KR4GBV for the cupcakes, and Paul KC4VDZ for the cookies and brownies.
Public Service: Serving Our Community
HVARC members demonstrated their commitment to public service and emergency preparedness through multiple volunteer activities during Q4 2025. These efforts showcase the vital role amateur radio operators play in supporting community safety and major public events.
Hanover ARES Exercise
October 2025
Several HVARC members and Officers participated with Hanover ARES in a countywide exercise. Participants were deployed to Fire-EMS stations across Hanover County to evaluate coverage of the N8ELS 145.110 repeater.
This critical effort gathered real-world data to inform strategic decisions on expanding the repeater's footprint and enhancing amateur radio infrastructure throughout Hanover County. The exercise demonstrated the importance of systematic testing and provided valuable insights for future infrastructure investments.
Richmond Marathon
November 15, 2025
Several HVARC members volunteered at the Richmond Marathon on behalf of the Richmond Amateur Telecommunications Society (RATS). The volunteers played a crucial role in event communications, assisting with tracking runner positions at water stops, communicating patient conditions at medical tents, and maintaining coordination between various support stations.
This collaboration with RATS demonstrates HVARC's regional partnerships and our members' dedication to public service beyond Hanover County.
Technical Upgrades & Financial Overview
In Q4 2025, HVARC focused on enhancing its digital presence through significant website upgrades, ensuring a more engaging and user-friendly experience for all members and visitors.
Cosmetic Optimizations
Our website received a major visual refresh, incorporating updated photos, graphics, animations, and videos that vibrantly showcase HVARC's activities and mission.
"Join HVARC" Page Overhaul
The "Join HVARC" page was completely redesigned to simplify navigation, providing a clear pathway for prospective members and an inviting introduction to amateur radio for newcomers.
Webhost Subscription Upgrade
To support our expanding digital footprint, our webhost subscription was upgraded in November, providing increased storage capacity and access to enhanced functions for a more robust online presence.
HVARC's financial activity for Q4 2025 was minimal, reflecting our club's primary focus on community and passion over profit. Quarterly revenue stood at $0, with expenses totaling $96 solely for website maintenance. The net balance remained at $0, ensuring resources are dedicated to engaging activities.
Governance Update: No amendments or significant changes were made to HVARC's governing documents during Q4 2025, maintaining continuity in our operational framework.
Looking Forward: 2026 and Beyond
As HVARC continues to grow, we face the exciting challenge of maintaining high engagement levels among our expanding membership base while actively recruiting more members into HVARC and amateur radio in general. This growth requires strategic planning and resource allocation to ensure every member feels valued and connected.
Q1 2026 Goals
01
Member Experience & Program Development
Enhance the structure, content, and value of monthly meetings and club activities by expanding educational programs, improving presentation quality, adding more hands-on sessions, and creating new opportunities for members to learn, collaborate, and get on the air.
02
Recruitment Materials
Procure professional recruitment materials for in-person events and meetings. This includes business cards, a roll-up display board, branded tablecloth, and other promotional items to effectively represent HVARC at community events.
03
Social Media 
Continue to promote, recruit, and educate via social media platforms. Our growing engagement statistics and notable increases in membership applications during advertisement periods prove that social media marketing works exceptionally well for our mission.
2026 will be even better than 2025
HVARC will continue our mission to expand the knowledge and craft of amateur radio throughout Central Virginia and beyond. Our club continues to grow at an exponential rate considering its age, and we are positioned perfectly to maintain this momentum. With dedicated volunteers, strategic initiatives, and a welcoming community culture, HVARC stands ready to achieve even greater success in the coming year. Our foundation is strong, our mission is clear, and our future is bright.